Executive Director Marton Simitsek, said the public would be able to purchase tickets in all price categories and for all sessions
Athens 2004 organizers (ATHOC) this week announced that ticket orders for next year’s Summer Olympics would be held between May 12, 2003 until June 12, 2003, during a presentation of the “Olympic Games ticketing program” at the Organizing Committee’s Nea Ionia district headquarters.
ATHOC officials, including Executive Director Marton Simitsek, said the public would be able to purchase tickets in all price categories and for all sessions of all Olympic sports. The primary goal of the ticketing program, officials said, is to maximize sales and public participation throughout the duration of the Games.
A total of 5.3 million tickets will be available for sale. Of those, at least three million will be made available to the general public directly from ATHOC. All European Union and European Economic Area (EEA) residents have equal access in the ticketing process, while ticket sales will begin simultaneously and under the same conditions in EU and EEA countries.
Ticket prices for the 2004 Olympic Games include free transportation with the greater Athens area’s public transportation system, both to and from all competition venues.
Meanwhile, ATHOC officials said corporate demand has surpassed all expectations. The initial ticket allocation process for sponsors, National Olympic Committees, international sports federations, broadcasters and the International Olympic Committee (IOC) has already been completed. The initial allocation was made on a 1:1 ticket ratio (popular sports: less popular sports) and totals 60 million euros, representing 33 percent of the total projected income of the ticketing program. Conversely, no free tickets or invitations will be made available, except by sponsors.
An official ticket sales guide listing prices, competition schedule and an application form, will be distributed free of charge through Greece-based Alpha Bank’s branches from May 2, 2003 as well as in newspapers on May 4, 10 and 11.
In Greece, anyone interested in ordering tickets must complete their form and submit it by June 12, 2003 at any of the 420 Alpha Bank branches in the country.
Ticket orders will also be accepted electronically through the official ticketing website — www.athens2004.com/tickets/en/ — where there is information available in three languages (Greek, English and French) and which offers citizens of Greece, the European Union and the European Economic Area the opportunity to order tickets.
With the submission of the application form, the type of payment must be specified. Acceptable forms of payment are either cash, a Visa credit card or an Alpha Bank account. Only in case of cash payment is the total amount of the order paid in advance. In each case where demand exceeds the supply of available tickets, a random-selection awarding process will be held using ATHOC’s ticketing system software. This procedure ensures that the random selection is fair, transparent and reliable, organizers said. The random selection process, in fact, will be completed by end July 2003.
According to ATHOC, the random selection process is standard practice and has been used for the past three Olympic Games (Atlanta 1996, Sydney 2000 and Salt Lake City 2002) and in other major sporting events, such as the 2002 Commonwealth Games. Moreover, by September 2003, all ticket applicants will receive a confirmation letter in the mail with the allocation of their tickets.